Facebook has officially launched its new Mobile App Center with more than 600 apps. Some of the apps include Draw Something, Pinterest, Sound Cloud, Instagram, Paint Friends and more.
“The app center represents a new way for users to discover social applications,” said Douglas Purdy, Facebook’s director of developer products, who showed off the App Center at a launch party in San Francisco. Plus, he says, it gives developers a way to reach Facebook’s more than 900 million users. Facebook was responsible for 83 million visits to the Apple App Store in May, Facebook said.
The company has recently been making others changes to its mobile products as well. Just yesterday it rolled out a “low-friction” mobile payment system to make it easier to make payments for virtual or digital goods via its app. And last month it redesigned its mobile interfaceto display larger photos.
Facebook had 488 million monthly average unique users of its mobile products in March — more than half of its 901 million users in all — and is only just starting to experiment with ways to make money from mobile. One problem is that it simply can’t show as many ads on a mobile device since the screens are smaller.